Lindsay Koch



Lindsay learned the complexities of the grocery business at an early age while doing retail store checks with her dad.   When she moved to Texas, at age sixteen, she began working as a cashier and later as a stocker for Albertson’s in Rowlett, Texas.  After this 4 year high school stint, she moved to Denton, Texas to manage a Sam Goody record store and pursue her degree at the University of North Texas.  She won several regional honors for merchandising and sales growth at Sam Goody, but the chain declared bankruptcy even though her store was profitable until the day it closed.  She then went to work for Best Buy where she began as a sales clerk and was subsequently promoted to Media Department Manager.  Her 4 years at Best Buy helped develop her extraordinary computer and software skills.  She joined Koch and Associates in April 2009 where she was responsible for managing the retail and direct sales forces.  During the first month on the job, she simplified and computerized almost every function in the company.  A few of these accomplishments include retail sheets that can be instantly updated and are color coded so each retail rep instantly knows what extra responsibilities must be implemented at each store.  A daily report system was implemented where each reps retail distribution can be analyzed down to the individual SKU level just 1 day after each call. After a two year stint as Retail Sales Manager, Lindsay became the Vice President of Sales and Marketing. Lindsay created unprecedented growth for our vendors and customers, with some accounts gaining +37%. These successes have led Lindsay to be named President of Koch and Associates in June of 2016.


Lindsay graduated with Honors as a Marketing Major with a Bachelor of Business Administration Degree from The University of North Texas and a recent graduate from the Georgia Tech Executive MBA Program having earned her Masters of Business in Global Business in 2018. She gained invaluable experience through residencies in Panama City, Panama, Beijing, China, Shanghai, China, and Silicon Valley. During her China residencies, Lindsay was certified in "Global Leadership- Conducting Business in China" by the Beijing University of Posts and Telecommunications. Lindsay is using this education to bring together our vendors, customers, and internal workings with current day changes, demands, and technologies.  Lindsay's easy going demeanor, quick wit and ability to solve complex problems quickly have endeared her to our employees, principals and customers.

Lindsay was recognized as a Progressive Grocer GenNext Winner in 2018 along with 24 other under 40 year old nominees for her "innovation through work and leadership including the capacity to inspire and lead others, a commitment to learn from others, and an involvement and support of the CPG industry." 

Website Builder